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Important PPC Trends in 2022

With the new year just around the corner, it’s time for marketers to review their strategies and campaigns. Like with any other marketing strategy, PPC (Pay-Per-Click) changes and evolves each year. The main reason is that emerging trends have a major impact on digital marketing but also modern technology that influences the trends themselves, as …

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Easy Ways to Improve Google Ranking of Your Website

The modern online business world can sometimes be a very volatile environment. With a plethora of similar businesses all trying to attract similar audiences, things can get quite tricky. Luckily, modern businesses can rely on numerous digital marketing strategies that will help them achieve their goals. However, simply creating or choosing a strategy won’t be …

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How to Protect a WordPress Site from Hackers

For many WordPress sites, simply taking small steps to secure a website is enough to keep the sites from getting hacked. WordPress is a frequent target for hacking. Hackers are targeting the theme, the core WordPress files, plugins, and even the login page. These are the steps to take to make it less likely to …

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cPanel Backup and Restore: A Complete Guide

Backups are an integral part of WordPress administration, but certainly not the most fun activity to do. This is especially true with manual backups and restores, like with cPanel. That’s why we are strong advocates of backup plugins that automate the task for us.  Having said that, it is well worth to know cPanel backup and …

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5 Ways to Boost Your SEO With Third-Party Reviews

Third-party reviews can impact consumers’ expectations and search engine rankings alike. Learn 5 tactics to use reviews to boost your SEO. Third-party reviews offer invaluable insight from an unbiased perspective on your business. They also instil trust with potential customers, which may help guide their decision to purchase your product or service. In fact, nearly half (42%) …

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Site Migration & SEO: Common Mistakes That Hurt Rankings

Make sure your next site migration goes smoothly. Read on and learn how to avoid common pitfalls that can hurt your SEO efforts. Planning a site migration? Migrations are one of the more difficult – and often dreaded – SEO tasks. To make it work, you need to avoid common pitfalls that can impact your …

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New Research Shows How to Win in Local Search

Research on millions of sessions and page views identified what traffic channels bring more sales and engagement. New research from Silicon Valley agency Milestone Inc reveals how local and organic search generate more traffic, produce higher engagement rates and it converts at higher revenue rates per transaction than other channels. Methodology: Millions of Sessions and …

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SEO Copywriting: The Complete Guide

Search engine optimization copywriting is a step-by-step process. This guide takes you through each phase of SEO copywriting. There’s no denying the importance of search engine optimization. Fully 68% of all online experiences start with a search engine, and organic searches are responsible for 53.3% of all website traffic. Google reports that SEO traffic is 10 times greater than …

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How much does AdSense Pay per 1000 Views?

You probably know that making money from a blog or website is a very lucrative proposition. Note that Adsense is perhaps one of the best choices for bloggers who would like to monetize their websites and blogs. Google Adsense is a valuable advertising program, and it allows users to run adverts on their site, blog, …

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