Among the numerous open source platforms to develop ecommerce sites, Prestashop is one of the best and most widespread tools in the world, with good SEO capabilities (search engine optimization. Here are some suggestions to improve the SEO of your site and positioning in search engine results. 1. Choose a single reference domain Even if …
15 tips to improve SEO For Your Prestashop store Read More »
If no one knows you exist, they can’t visit and buy something. If you don’t have a physical storefront, no one can drive by and see your sign. The only way to be found by your target audience is to drive traffic to your online store. Here are three ways to accomplish this: 1. Organic …
Three Ways Any Business Can Drive Traffic to their Online Store Read More »
At one point online marketing was just a new and different way to market. It opened up a new form of media on which to peddle goods and services. But within just the past few years, the importance of digital marketing has become something else. It’s become an integral part of what a business is …
The Importance of Digital Marketing: Top 10 Reasons Why You Need It Read More »
There’s more than 55,000 WordPress plugins you can use to enhance your site. Boost speed, increase traffic, or tighten website security for your visitors. It’s as simple as installing the right plugin. But you don’t want to overdo it—too many WordPress plugins can cause problems or slow down your site. It’s all about picking the …
It’s no secret that online marketing has taken over as the most effective vein for promoting your business. More traditional marketing methods have lost their appeal rendering these tools ineffective. Most people find telemarketing annoying and invasive. Due to this, the “Do Not Call” list has grown to over 200 million people. 91% of users unsubscribe …
Key Performance Indicator (KPI) refers to measurable values that gauge your business progress in terms of objectives. Think of KPIs as benchmarks with which to assess whether your business is on the right track or if it could use improvement. Without them, you’re basically winging business management. And that’s not the smartest way to approach …
The 7 SMART KPIs for Customer Service To Measure Effectiveness Read More »
As the maxim goes, “the first impression lasts longer.” This stands true for your website, as well. A user is most likely to notice the URL of your site before peeking inside anything else. Of course, a poorly structured URL is a big turn-off for a visitor. What’s more, until a URL is well-thought-out, Google …
The Complete Guide On SEO-Friendly URL Structure Read More »
If you’re looking for a cheap or free open source ecommerce platform, you’ve come to the right place. Well, technically, you could choose just about any ecommerce framework, since the majority of them are rather inexpensive as it is. However, the open source model has brought about all sorts of praise from the people who …
20 Best Free & Open Source Ecommerce Platforms for 2020 Read More »
The web host you choose determines the site experience you offer visitors. Here are the five key features that define an SEO-friendly hosting company. As SEO professionals, we have no shortage of things to worry about. There are the old standbys: links, content creation, sitemaps, and robots.txt files. And there’s new(er) stuff to get excited about as well: voice search, …
SEO-Friendly Hosting: 5 Things to Look for in a Web Hosting Company Read More »
There are some areas of life where mistakes should best be avoided, and this is true when it comes to operating a website. You can certainly learn from your mistakes when you have a website, but if you take the time to do your homework, you can avoid making mistakes altogether. So what are some …
